Jurnal Komunika: Jurnal Komunikasi, Media dan Informatika (3-2013)

Edisi

Vol. 2, No. 3, Desember 2013

ISBN/ISSN

2303-1700

Deskripsi Fisik

VI, 59-112 hal. : ilus. ; 30 cm

Judul Seri

-

No. Panggil

-

Jurnal Komunika: Jurnal Komunikasi, Media dan Informatika (2-2013)

Edisi

Vol. 2, No. 2, Agustus 2013

ISBN/ISSN

2303-1700

Deskripsi Fisik

VI, 59-112 hal. : ilus. ; 30 cm

Judul Seri

-

No. Panggil

-

Jurnal Riset Akuntansi & Manajemen Indonesia

Edisi

Vol. I No. 2 Juni 2008

ISBN/ISSN

19795505

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

2008381.3.1AJ

Marketing theory: foundations, controversy, strategy, resource-advantage theory

This edition adds new dimensions and depths to the book in three ways. First, by incorporating an analysis of the controversy concering the definition of marketing, Hunt more completely develops the thesis that marketing is a professional discipline that has multiple stakeholders. Second,four new chapters are added and adapted from Hunt's Controversy in Marketing Theory. These chapters analyze…

Strategic marketing

Edisi

10th Ed.

ISBN/ISSN

978-007-132623-0

Deskripsi Fisik

xviii, 653 p. : ill. ; 25 cm.

Judul Seri

-

No. Panggil

658.802 CRA s

Service marketing: integrating customer focus across the firm

This book focuses on the development of customer relationships through quality service. Reflecting the increasing importance of the service economy, services marketing is the only text that puts the customer's experience of services at the centre of its approach.

Pemasaran jasa manusia, teknologi, strategi: perspektif Indonesia = Services …

Buku ini mengambil sudut pandang manajerial yang sangat kuat, namun tetap berdasarkan penelitian akademis yang solid. Tidak diragukan lagi, buku ini dapat menjawab kesenjangan antara teori dan dunia praktik yang sering dialami oleah akademisi dan pelaku bisnis.

Jurnal Ekonomi, Manajemen & Akuntansi

Edisi

Vol.3 Nomer 2 Oktober 2010

ISBN/ISSN

1979-9888

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

2010103.2AJ

Jurnal Ekonomi

Edisi

Vol.16 Nomer 2 Juli 2011

ISBN/ISSN

1693-1726

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

2011199.8AJ

Analisis pengaruh RelationShip marketing terhadap Customer Loyality pada PT. …

Edisi

-

ISBN/ISSN

-

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

20120029MG