Metodologi penelitian: Panduan untuk master dan Ph.d di bidang manajemen

Edisi

-

ISBN/ISSN

978-979-061-189-4

Deskripsi Fisik

xvi, 132 hal. ; 26 cm.

Judul Seri

-

No. Panggil

001.42 JON m

Metodologi penelitian sosial

Edisi

Ed. ke-2

ISBN/ISSN

978-979-010-428-0

Deskripsi Fisik

xiii, 170 hal.: ilus. ; 21 cm.

Judul Seri

-

No. Panggil

300.72 USM m

Metodologi penelitian kualitatif untuk ilmu-ilmu sosial

Edisi

-

ISBN/ISSN

978-602-8555-25-8

Deskripsi Fisik

xx, 206 hal. : ilus. ; 24 cm.

Judul Seri

-

No. Panggil

300.72 HER m

Marketing theory: foundations, controversy, strategy, resource-advantage theory

This edition adds new dimensions and depths to the book in three ways. First, by incorporating an analysis of the controversy concering the definition of marketing, Hunt more completely develops the thesis that marketing is a professional discipline that has multiple stakeholders. Second,four new chapters are added and adapted from Hunt's Controversy in Marketing Theory. These chapters analyze…

Foundations of qualitative research: interpretative and critical approaches

This book introduces key theoretical and epistemological concepts replete with historical and current real-worl examples. Using an accessible and nonintimidating style that brings seemingly difficult concepts to life.

Mixed methodology: combining qualitative and quantitative approaches

Mixed Methodology explains the differences between using mixed methods in only the research methodology portion of a study versus using mixed model studies across all phases of the research process, and then presents a typology of mixed methods and mixed model studies. The authors next examine sampling and internal validity issues, reliability and validity questions, data collection procedures …

Social research methods: qualitative and quantitative approaches

Edisi

7th Ed.

ISBN/ISSN

978-1-29202-023-5

Deskripsi Fisik

ii, 598 p. : ill. ; 28 cm.

Judul Seri

-

No. Panggil

300.72 NEU s

Basic methods of policy analysis and planning

This book presents methods for analyzing and resolving planning and policy issues at state, regional, and urban levels. Divided into two parts, methods whic is organized around the steps in the policy analysis process, and cases which present seven policy cases, the yext provides students with the resources they need for effective policy planning and analysis. Quantitative and qualitative metho…

Business research methods

Edisi

7th Ed.

ISBN/ISSN

0-07-231451-6

Deskripsi Fisik

xiii, 798 p. : ill. ; 26 cm.

Judul Seri

The Irwin/McGraw-Hill Series : operations and decision sciences

No. Panggil

650.072 COO b

Metode penelitian ilmu sosial: pendekatan kualitatif dan kuantitatif

Buku ini merupakan buku metode penelitian dengan dua pendekatan besar, yaitu pendekatan kuantitatif dan kualitatif. Namun buku ini tidak ditujukan untuk mempertentangkan kedua aliran tersebut karena pada dasarnya kedua pendekatan itu saling melengkapi. Buku ini didesain dengan model pemaparan yang saling melengkapi, dengan begitu, diharapkan pembaca akan dapat lebih terbantu memahamisatu pokok …