The background of this thesis is, for support election of the Samarinda Mayor and Vice Mayor there is a champaign as an effort to recognize the candidates to Samarinda’s citizens. But, in the champaign activities, there are still a lot of deviations found. Among those deviations is the mass media (TVRI Kal-Tim) publication is imbalance. Based on the background, the problem is how TVRI KalTim…