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Pemberdayaan masyarakat melalui pembelajaran bahasa, seni dan budaya sebagai produk wisata https://drive.google.com/file/d/0B0uNqoBLtJGveDNNb1d0cnZPcG8/view?https://drive.google.com/file/d/0B0uNqoBLtJGvd1V3aUVRZ2ExLWJ4b2kzdFZCWFpyUl9IQTUw/view
The objectives of the tourism development are among others, enhancing the image of the country, loving the country and strengthening international friendships. This can be conducted through education institution and empowerment of community in the field of language, art, and culture. What, which and how the language to learn ideally is supported by government rules and policies. These rules are enacted at elementary, junior high, senior high schools even at university levels, since the learning of language needs to lead to the learning of culture and art. The purpose of the enaction is to create the spirit to love the nation since the early age. The examples of the policy in learning language of the neighboring countries can be the reliable sources. There are of course some obstacles in empowering community in language, art and culture such as the lacks of volunteers, capacity building, and advocating when the problems arise. However, there are many groups of community development in the field of garbage bank, garbage for health insurance, biogas in combination with the decreasing deforestation in Malang that are successful in empowering the community. This community empowerment teaches the society to change the mindset into good practices and the behavior in creating the culture of cleanliness, health and the creativity of art. The positive habits can be tourism products and are creatively packed as educational tourism. Cooperation in tourism in the fieldof language, culture and art, ideally involves many experts to bridge the pros and cons in the globalized world. Top down and bottom-up supposedly will be the right policy.
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