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Analisis Lingkungan dan Entrepreneur Secret Dampaknya Terhadap Keunggulan Bersaing Agribisnis Hortikultura (Studi Pada Petani Tanaman Hias Dusun Bumiaji, Batu) https://drive.google.com/file/d/0B0uNqoBLtJGvb05TRTBmVDAzTDQ/view

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Small and Medium Enterprises (SMEs) have actively participated ina variety of economic developmentin a country, including agribusiness sector. However, problems often arise that inhibit growth and development of SMEs. The problem comes both from outside and from within the SMEs. World trade is mainly derived from the SME sector which is required in preparing competitive commodities to competein local market, regional market and the world market. Indonesia is one of countries which supplies horticulturalcommodities. As atropical country, Indonesiahasabundanttropicalhorticulture product caused by its diversity ofland resources, climate, and the weather. Horticulture is one of the expected mainsub-sector to positively contribute to the development of the agricultural sector in East Java.
Horticulture development is rural based and implemented through regional approaches, with sustainable agribusiness system in accordance with the comparative and competitive advantages. The purpose of this study, to determine the influence of the environment and entrepreneur secret either partially and simultaneously on competitive advantage Bumiaji, Batu. Research participants of the study are ornamental farmers. Primary data and saturation sampling technique are applied in the study meanwhile questionnaire are used in collecting the data. The number of questionnaires were 43 units and analyzed by using multiple linear regression analysis in SPSS 21 for windows.
The results shows that environmentaffect the competitive advantage of horticulture agribusiness. The ability of financial assets held by the farmer in range below 120 million rupiah every year; include land owned. While in the entrepreneur secret doesn’t affect the competitive advantages. Farmer’s creativity to manage the process planting to harvest is less. This caused by a number of farmer who rely on the sale of ornamental plants without change the shape and usability. The determination coefficient is 0.36 ( adjusted R Square ), indicating that the environment ( X1 ) with entrepreneurial secret ( X2 ) are able to explain the competitive advantage of ornamental crop farmers by 36 %, while the remaining 64 % is influenced by other unexamined variables.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

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Penerbit

Malang, Jawa Timur : Administrasi Bisnis Unmer., 2015

Deskripsi Fisik

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Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

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Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

Vol.3, no. 1 2015

Subjek

ENVIRONMENT
Entrepreneurial Secret and Competitive Advantage

Info Detail Spesifik

Jurnal Bisnis dan Manajemen

Pernyataan Tanggungjawab

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Versi lain/terkait

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