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The effectiveness of in reach promotion by receptionist as the front liner of the hotel at university inn (CD)
The advancement of era made almost all the countries in the world facing the global change. In this case Indonesian people also can feel the change and the impact of globalization era. As the part of world community, Indonesian people have to prepare to face this era. The establishment of AFTA and World Free Trade made the globalization era more unavoidable. It leads to the global change geographical territorially, socially, and economically.
The change of era always brings some consequences to all the people. This cause people have to be ready for the challenge in every part of life. In geographical territory part, it seems that there is no boundary between countries all around the world. The geographical territory does not play important role during the globalization era. People have more mobility; they can go to every part of the world. Globalization era brings consequence in social life. People have less aware of the individual differences such as ethnic background, nationality, religion, and so on. People more concern about the world challenge than individual differences.
Economically, globalization brings the biggest consequence for the entire nation in the world. There will be some influences due to high competition among countries. World Free Trade is one of the globalization products that influence all nations. When the free market is open, only those with high competitiveness will survive.
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