Gaya APA
Kotler, P., Armstrong, G.
(1996).
Dasar-dasar Pemasaran (2) Princeples Of Marketing
.
Jakarta:
Prenhallindo.
Gaya MLA
Kotler, Philip., Armstrong, Gary.
"Dasar-dasar Pemasaran (2) Princeples Of Marketing".
Jakarta:
Prenhallindo,
1996.
Text.